• The student identifies the history and evolution of media used for mass communication (1)
    • Examine the development of the technologies that influence each medium.

    • Analyze the historical contributions made by various media personnel.

  • The student recognizes the types and functions of mass media (2)
    • Identify the types of mass media such as television, radio, Internet, podcast, YouTube, newspaper, periodicals, blogs, social networking, emailing, texting, search engines, and music; and August 2020 Update Page 25 §110.C. High School.

    • Analyze the roles of media as sources of information, entertainment, persuasion, and education.

  • The student identifies and analyzes regulations that govern media (3)
    • Identify the appropriate government agencies that regulate media.

    • Analyze government regulatory issues regarding censorship, political campaigns, news, ethics, and responsibilities.

  • The student analyzes the influence of media (4)
    • Analyze the influence of viewing and listening habits on individuals.

    • Analyze the influence of media in shaping governmental decisions, social choices, and cultural norms.

    • Evaluate standards for "quality programming".

    • Analyze possible ways to improve mass media.

  • The student analyzes, creates, and evaluates visual and auditory messages (5)
    • Develop skills for organizing, writing, and designing media messages for specific purposes and effects.

    • Develop technical and communication skills needed by various media personnel.

    • Plan, organize, produce, and present media messages.