Data Collection: Types and MethodsResearch Hubhttps://www.youtube.com/watch?v=RJLqVy8qdSM
Data Collection: Types and Methods

Vocabulary

  • Data Collection — The process of gathering and analyzing accurate data from various sources to find answers to research problems, trends, and probabilities, etc., to evaluate possible outcomes.
  • Qualitative Data Collection — Non-numerical research that gathers information on concepts, thoughts, or experiences.
  • Quantitative Data Collection — Collects numerical or statistical information, often used for measuring demographics or comparing statistics.
  • Primary Data Collection — Happens when researchers obtain information directly from the original sources or through direct interaction with the respondents.
  • Secondary Data Collection — Involves using existing data collected by someone else for a purpose different from the original intent.

Questions

Watch the video carefully and answer the following questions based on the information presented.
1.
According to the video (01:24), what are the three questions an analyst must answer before collecting data?
2.
The video states that qualitative data collection is useful for “experience-based topics” (02:10). Provide one example of such a topic mentioned in the video.
3.
Name two specific techniques for primary data collection mentioned in the video (04:04).
4.
Which of the following is not listed as a source of secondary data collection in the video?
  1. Books
  2. Newspapers
  3. Face-to-face interviews
  4. Online databases
5.
The video discusses various methods for both primary and secondary data collection. Imagine you are researching the effectiveness of a new online learning platform for high school students. Describe how you would use one primary data collection method and one secondary data collection method to gather relevant information for your research. Explain why each method is appropriate for this specific research topic.

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